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Content That Clicks

Craniofacial Center Web

Responsive Website Content Revamp

Challenge: Encourage families of kids with rare conditions to seek care at Seattle Children’s.

Solution: Speak to concerns of patients and families while conveying key marketing messages for Seattle Children’s Craniofacial Center. Audit content to identify gaps and outdated articles. Work with subject matter experts to ensure accuracy of revisions to 16 rare medical conditions. Identify illustrations to humanize technical information. Use responsive web templates to improve user experience on mobile devices.


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