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Fetal Development Timeline

Fetal development timeline

Challenge: Give mothers-to-be a quick, accurate way to see how their baby is developing, prompting them to come back to onhealth.com often during the nine months of their pregnancy.

Solution: Interactive Fetal Development Timeline with nine clickable pregnant silhouettes that take visitors to illustrated screens. I developed concept and prepared requirements document to guide designer and developer in creating the interactive. I identified credible source material, coordinated with obstetrician to ensure medical accuracy, and wrote succinct descriptions for each stage of pregnancy. Timeline was part of interactive health encyclopedia on onhealth.com (now WebMD).

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